Facebook Ads Manager for B2B Lead Generation (Simple Funnel, High-Intent Calls)
I’m looking for an experienced Facebook Ads freelancer to run a 30–45 day lead generation test for a consulting offer. The goal is straightforward: drive qualified prospects to book a call through a simple ad-to-calendar flow. This is not an e-commerce project or a long, complex funnel. Just clean targeting, strong creative, and KPI-driven optimization. If the test performs well, there is potential for ongoing work. What You’ll HandleSetting up and managing Facebook ad campaignsBuilding and testing multiple audiencesUploading and running video ads that I provideMonitoring CPC, CPL, and booked call metricsMaking weekly adjustments to improve lead flow and lead qualityProviding clear reporting and recommendationsWhat I’ll ProvideShort video ads (I’ll record them)Messaging direction and anglesA simple landing or scheduling linkFast response time and clear approvalsIdeal FreelancerYou should have experience with:Lead generation campaigns that drive booked callsB2B or professional services targeting (not just consumer ads)KPI-based optimizationBuilding multiple audiences and testing creative variationsCommunicating what’s working and what isn’t in plain EnglishBonus if you’ve:Worked with consultants, coaches, or service providersManaged budgets in the $1,500–$5,000/month rangeRun ads for niche B2B audiencesUnderstand how to filter out low-quality leads and job seekersProject DetailsDuration: 30–45 day testAd spend: ~$1,500–$2,000/monthYour fee: Please provide your monthly management rateTimeline: Start ASAPIf the test proves the channel, there is room to expand.Success Looks LikeReasonable bolthires per clickSteady, qualified lead flowBooked calls with the right type of decision-makersTransparent reporting and recommendationsTo ApplyPlease include:A short introductionExamples of similar lead generation campaigns you’ve runYour monthly management rateA brief explanation of how you approach audience targeting for B2B Apply tot his job