We’re an online auto parts store and we’re looking for a CRO specialist to improve our website’s conversion rate and overall customer experience.
Goal:
Increase conversion rate (CR) by optimizing key user flows and making the site look and feel like a professional auto parts store (not like a dropshipping website). We want a strong “parts by vehicle / modification” experience.
What you’ll do:
• Audit the current funnel (homepage → category → product → cart → checkout)
• Identify and prioritize CRO opportunities (UX/UI, trust, speed, messaging)
• Improve site structure and navigation focused on vehicle fitment (brand/model/trim/engine/modification)
• Optimize product pages (fitment clarity, specs, images, delivery/returns, guarantees)
• Strengthen trust signals (company info, payments, shipping, warranty, reviews)
• Set up / improve tracking and analytics (GA4, events, funnels, heatmaps)
• Run A/B tests and report results with clear recommendations
Requirements:
• Proven CRO results for e-commerce (case studies or examples preferred)
• Strong UX thinking + data-driven approach
• Bonus: experience with auto parts websites, fitment systems, catalog structure
What we provide:
• Access to analytics and site data
• Clear KPI: conversion rate growth
• Long-term collaboration if results are strong
Apply Now
Apply Now