Digital CRM Analyst

Job Description: • Support end‑to‑end execution of lead management initiatives, including intake & prioritization, strategic brief, requirements definition, technical execution, QA, and launch readiness. • Own the day‑to‑day functioning of lead management initiatives. • Maintain operational program roadmaps and define interdependencies between teams; facilitating mitigation of potential risks to milestone delivery • Own the creation and facilitation of ‘last mile’ go to market activities: planning, training materials & communications • Support initiative business valuation and prioritization of initiatives in assigned area • Support initiative execution by sharing cross-functional inputs to strategy, go to market, and continuous improvement initiatives • Facilitate creation of cross-functional initiative strategy briefs, priority plans and project charters • Monitor revenue growth targets by partnering with strategic leads to create initiative reports and recommendations • Own operational checklists, SOPs, and workflow documentation • Coordinate with internal partners to ensure tasks are completed on schedule • Track and manage incoming requests, prioritizing and routing them as needed • Drive project timelines, status updates, and issue resolution • Maintain status documentation & RAIDD log • Assist in coordinating cross‑functional tasks & dependencies with business, marketing, and technology. • Support budget management & forecasting Requirements: • Bachelor’s degree in Marketing, Business, Operations, or related field. • 2–4 years of experience in CRM, digital marketing operations, or marketing program management. • Experience with stakeholder management, with an ability to integrate traditionally siloed teams to foster collaboration, enhance decision-making processes, and drive organizational accountability • Strong proficiency in Excel and experience with dashboards (Power BI, Tableau). • Demonstrated experience in leveraging data-driven insights to enhance business performance through strategic, value-based initiative prioritization • Ability to distill and articulate complex business challenges while uniting teams around data-driven solutions to drive strategic alignment and impactful outcomes • A strong understanding of new marketing & data technologies • Experience in the timeshare industry a plus Benefits: • Recognition Programs and Rewards • Excellent health care options, including medical, dental, and vision • A people-first culture • Go Hilton: Travel Discounts Program Hilton hotel rates worldwide. • Perks at work: Employee Pricing platform • Employee Assistance Program that supports your physical and mental well-being. • Paid Vacation Time and Paid Sick Days • 401(k) program with company match • Tuition reimbursement programs • Numerous learning and advancement opportunities • And more! Apply Now Apply Now