**Experienced Senior Analyst – High Level Examination and Experiences (AAI) Role in Wayfair's North America Email Team**

**Introduction** Are you a data-driven individual with a passion for analysis and problem-solving? Do you thrive in a fast-paced environment where no two days are the same? Look no further! Wayfair, a leading e-commerce company, is seeking an experienced Senior Analyst to join our North America Email team as a High Level Examination and Experiences (AAI) role. This is an exciting opportunity to shape the specific responsibilities of the role based on your interests and strengths, while contributing to the success of our team. **About Wayfair** Wayfair is one of the world's largest online destinations for home goods, furniture, and decor. With a vast selection of products and a commitment to customer satisfaction, we strive to make every customer's shopping experience exceptional. Our North America Email team is responsible for managing all email, application push, and SMS communications between Wayfair and our customers. As a Senior Analyst in this team, you will play a critical role in driving business growth and improving customer engagement through data-driven insights and analysis. **Key Responsibilities** As a Senior Analyst in the AAI role, you will be responsible for: * **Advanced Analysis and Insights**: Perform in-depth, data-driven analyses that require advanced SQL and data table knowledge. Lead knowledge-driven roadmapping to identify potential opportunities for channel improvement based on your investigations. * **A/B Testing Improvement**: Champion the application of data-driven best practices and develop a flexible, dynamic testing structure. Identify opportunities to streamline the testing process, such as automated Python result pulling and adaptable dashboards. * **Data Expertise**: Serve as the primary resource for Marketing Data Designing, focusing on medium-term asks (run planning) and shaping long-term guidance. Become the subject matter expert on data tables, including what data is available, where it lives, and how to utilize it. Extensively communicate these insights across the broader team. * **Performance Reporting**: Normalize channel metrics and create flexible dashboards across stores/geos. Prepare weekly and monthly performance reports and draft stories. Field performance-related questions from MSO and Patterns. **What You'll Need** To succeed in this role, you will need: * A Bachelor's degree in a technical discipline, finance, business, or a related field with a quantitative focus. * 3+ years of experience in an data-intensive role, preferably in marketing, management consulting, startup/tech, finance, or a related field. * Proficiency in data analysis and advanced SQL, as well as Google Sheets/Excel use. A passion for finding patterns in data is essential. * Familiarity with Python is a plus. * Excellent critical thinking and verbal and written communication skills – the ability to distill complex ideas and influence senior-level and cross-functional partners. * The ability to own and execute on solutions for complex problems independently. * Capacity to manage multiple priorities, adapt quickly, and thrive in a fast-paced environment. * A desire to win together – a collaborative individual who wants to see themselves and others succeed and flourish. **Support for People with Disabilities** Wayfair is committed to providing equal opportunities to all individuals, including those with disabilities. As part of this commitment, Wayfair will provide reasonable accommodations to qualified individuals with disabilities, unless doing so would impose an undue hardship on business operations. **What We Offer** As a Senior Analyst in our North America Email team, you will have the opportunity to: * Work with a talented and dynamic team of professionals who are passionate about data-driven decision-making. * Contribute to the success of a leading e-commerce company that is shaping the future of home goods and furniture retail. * Develop your skills and expertise in data analysis, marketing, and performance reporting. * Enjoy a competitive salary and benefits package, including a comprehensive health insurance plan, 401(k) matching, and paid time off. * Participate in our employee recognition and reward program, which recognizes and rewards outstanding performance and contributions. **How to Apply** If you are a motivated and data-driven individual who is passionate about analysis and problem-solving, we encourage you to apply for this exciting opportunity. Please submit your resume and a cover letter explaining why you are the ideal candidate for this role. Apply for this job