A LITTLE BIT ABOUT Boldr
- Boldr is the first global B-Corp dedicated to delivering world-class Client experiences while creating access to dignified, meaningful work in communities around the world.
- We are a global team united by our desire to connect diverse people with common values for boldr impact.
- We employ just over a thousand team members across five countries and we want to employ over 5,000 people by 2027, if not sooner.
LET’S START WITH OUR VALUES
- Meaningful connections start with AUTHENTICITY
- We do our best work by being CURIOUS
- We grow by remaining DYNAMIC
- Our success combines AMBITIOUS VISION with OPERATIONAL EXCELLENCE
- At the heart of great partnerships, we’ll always find EMPATHY
WHAT IS YOUR ROLE
As a Paid Media Specialist, you’ll be the driving force behind our paid digital campaigns, focused on delivering strong, measurable results. You will own the planning, execution, and optimization of performance-driven strategies across platforms like Google Search, Display, LinkedIn and YouTube. This role is ideal for someone with a passion for digital marketing, who thrives in a fast-paced environment, and is passionate about leveraging data to maximize campaign impact.
WHY DO WE WANT YOU
We are currently looking for impact-driven individuals who are passionate about helping Boldr grow and achieve our Purpose. We expect our team to become our ultimate partners in success by always giving 110% in everything, sharing their talents and quirks, and championing our core values: Curious, dynamic, and authentic.
WHAT WILL YOU DO
- lead the charge on client campaigns across multiple channels.
- Lead the planning, execution, and scaling of paid media campaigns across Google Search, Display, LinkedIn and YouTube.
- Monitor campaign performance, analyze trends, proactively identify optimizing opportunities, and deliver insights that drive action.
- Preparing clear, compelling reports for internal teams and client presentations.
- Continuously test and iterate creative, targeting, and bidding strategies to maximize ROI.
- Apply your knowledge of conversion rate optimization (CRO) and A/B testing to improve landing page and funnel performance.
- Collaborate with relevant internal teams to ensure campaign alignment with broader marketing strategies.
- Stay current on platform updates, industry trends, and best practices in digital advertising and performance marketing.
Requirements
WHAT WE’LL LIKE ABOUT YOU
YOU ARE…
- Curious and authentic, just like us! #beboldr
- A critical thinker with an eye for even the most minute of details
- Passionate about the client experience
YOU HAVE…
- At least 3+ years of experience in an agency or digital marketing environment managing PPC or digital ad campaigns
- A genuine passion for digital marketing and mastering the craft
- Strong analytical skills and a deep understanding of data, analytics, and key marketing metrics
- An understanding of CRO, A/B testing, Google Ads and Google Analytics
- A high level of organization, are detail-oriented, and process-driven
- Can communicate clearly, confidently, and authentically
- A positive attitude and strong work ethic ,with a proactive approach to problem-solving
- Bonus if you're Google Ads and Google Analytics certified
Originally posted on Himalayas
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