Family Resource Home Care is dedicated to improving lives through quality home care services. As a Regional Business Development Manager, you will build brand awareness and establish strong relationships with referral partners to drive new client leads, utilizing a mix of outreach strategies and maintaining ongoing connections with referral sources.
Responsibilities
- Develop market outreach and business development strategies to drive increases in B2B leads, private pay clients, market share and the goals of your assigned branches
- Effectively utilize our business development and relationship sales methods to identify and develop referral relationships with hospitals, home health and hospice agencies, physicians, assisted living, elder care attorneys and more
- Provide input in development of the FRHC business development, marketing and referral outreach plans
- Nurture referral relationships with weekly in-person outreach, meetings, emails and phone calls
- Maintain referral accounts through ongoing, continued connection
- Use branded materials to promote the brand
- Collaborate closely with your branch team to maximize lead generation and conversion
- Attend weekly meetings with branch staff
- Partner branch team in the development and implementation of market plans, sales strategies and competitive positioning analysis
- Track contacts and outcomes of interactions with each referral source utilizing the company CRM
- Track and trend your weekly lead generation goals and assigned branches’ goals
- Track spending and manage assigned outreach budget
- Keep abreast of changes to the Home Care and Health Care industries and opportunities to enhance services provided by our agency
- Seek out and represent All the Comfort at community events, conferences, trade shows, exhibitions and partner events – sometimes on evenings and weekends
- Coordinate with the Talent Acquisition team in caregiver field recruitment activities
Skills
- Ideally 1-3 years' experience in sales or business development or in healthcare or senior industry
- Confident in speaking and presenting
- Self-starter and disciplined in setting and maintaining an outreach schedule
- Able to build relationships quickly and deliver succinct messaging during interactions
- Strong computer/technical skills and proficiency with PC based MS Office Suite, and CRM management
- At least 1 year of experience in healthcare, home care, home health, senior living or senior care
- Bachelor's degree in business, marketing, communications, or related field
- A passion for mission-driven work and our purpose statement 'Improve More Lives'
- Must be motivated by helping seniors, their families, and our community to increase the quality of life for our clients
- 2-3 professional references
- Must take joy in your daily work and have a great sense of humor!
Benefits
- Comprehensive Insurance: Medical, dental, vision, and prescription options to keep you and your family healthy.
- Company-Paid Life Insurance: Peace of mind with our company-paid life and AD&D insurance.
- 401(k) Plan: Secure your financial future with our retirement plan, including company matching.
- Health Savings Account: Manage your healthcare costs effectively.
- Employee Assistance Program: Support for personal and professional challenges.
- Work Equipment: Company-provided computer and office setup.
- Paid-Time Off: Accrue 3 weeks of paid vacation in your first year, and more after that
- 11 Paid Holidays: Enjoy time with friends and family during the holidays.
- Flexibility: This position is field based, meaning you will be out in the community on almost a daily basis. However, your administrative work can be done from home.
- Mileage or Car Stipend: You will be reimbursed for all company-related mileage, or you may choose to have a monthly car allowance to cover your mileage.
Company Overview
- Family Resource Home Care provides personalized in-home care services to seniors throughout the Pacific Northwest. It was founded in 1996, and is headquartered in Liberty Lake, Washington, USA, with a workforce of 501-1000 employees. Its website is https://www.familyresourcehomecare.com/.