Note: The job is a remote job and is open to candidates in USA. Banjo Liquid Handling Products is seeking a VP of North American Agriculture Sales and Marketing to lead a team focused on driving profitable growth strategies for their brands. The role involves creating customer experiences, developing pricing strategies, and leveraging digital marketing and data analytics to achieve financial and operational metrics.
Responsibilities
- Lead the NA Sales and Marketing Team to identify and execute profitable growth opportunities
- Create intimate, relevant customer experiences with OEM’s and users through digital marketing, relationship management and channel development. Develop and deploy meaningful, consistent VOC and customer scorecards to focus and improve commercial performance
- Understand, define and develop a multi-faceted, value added channel strategy with partnerships that are extensions of the Banjo/KZValve customer experience
- Generate a well-defined, value-based, pricing strategy that drives continuous margin expansion while increasing customer usefulness
- Provide impactful data analytics and market insights to business leadership to assist in strategic business development, lead generation and sales strategies
- Enable sustainable growth using foundational, repeatable commercial process measured by KPI’s
- Link digital marketing, data analytics and operational processes to maximize efficiencies
- As a senior leader, cultivate a strong culture of customer obsession, always keeping customer central to our focus
- Craft IDEX Agriculture Group’s strategic and annual operation plans through collaboration with Innovation, Strategic Marketing, Operation and Global Teams derived from a vigorous knowledge of markets, trends, competition and technology as it relates to our vision and capabilities
- Act as a key contributor to Sales Operations, including SIOP process with demand forecasts from sales team and other incoming customer intelligence
- As a senior leader, operate as a highly engaged, steward of the business’ goals, actions and reputation
Skills
- 10+ years of Sales and Marketing Management experience in the Agriculture industry is required
- Demonstrated expertise in B2B sales with strong involvement in diverse channels and go-to-market strategies
- Bachelor's degree in related field or equivalent experience
- Strong understanding of digitalization of marketing and sales operations and CRM system optimization
- Acute business and financial acumen
- Prior experience operating within a manufacturing company
- Results driven with high personal and team accountability
- Strong analytic skills leading to business and strategic insights
- Influential communication / negotiation skills
- Experience driving results through servant leadership and development of a highly-engaged team
- Proficient in Microsoft Office (Excel, PowerPoint, Word, Outlook)
- Travel up to 70%, primarily within USA
- MBA preferred
Company Overview