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Posted: Dec 4, 2025

Senior Manager Customer Prospection and Segmentation - LATAM: Driving Business Growth through AI-Powered Strategies

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Unlock Your Potential at Workwarp: Revolutionizing Customer Prospection and Segmentation in LATAM At Workwarp, we're on a mission to transform the way businesses connect with their customers. As a pioneering company in the industry, we're committed to harnessing the power of artificial intelligence and data analytics to drive growth and innovation. We're seeking an exceptional Senior Manager Customer Prospection and Segmentation to lead our charge in the LATAM region. If you're a visionary leader with a passion for AI-driven strategies and a proven track record in sales channel development, we invite you to join our dynamic team. Job Highlights: Competitive Salary: Enjoy a rewarding compensation package that reflects your expertise and experience. Remote Work: Work from anywhere, at any time, as part of our flexible and remote-friendly work environment. Immediate Opportunity: Join our team today and start making a meaningful impact. Company: Be part of Workwarp's innovative and forward-thinking culture. Location: Work remotely across the LATAM region. About the Role As our Senior Manager Customer Prospection and Segmentation, you'll be responsible for spearheading the design, development, and implementation of cutting-edge strategies to accelerate our portfolio growth in the LATAM market. You'll work closely with Bottlers commercial directors to leverage artificial intelligence algorithms, external geocoding, and socio-economic data to drive business expansion. Key Responsibilities: Lead the development of innovative customer prospection and segmentation strategies to increase KOS portfolio numeric distribution, share of visibility inventory (SOVI), and market share. Collaborate with Bottlers commercial directors to deploy AI-powered solutions and drive commercial strategy effectiveness. Develop and implement Advanced Analytics and Artificial Intelligence approaches to map out customer and consumer needs, proposing market actions to drive sales revenue and margin growth. Serve as a Subject Matter Expert (SME) on Prospection and Segmentation, analyzing multiple external data sources, customer insights, and shopper issues to inform business decisions. Leverage new processes, procedures, technologies, and capabilities to scale solutions across LATAM Bottlers, driving commercial transformation through innovative technological solutions. What We're Looking For To succeed in this role, you'll need a unique blend of leadership expertise, technical skills, and business acumen. Here are the essential qualifications and preferred skills we're looking for: Essential Qualifications: +7 years of leadership experience in Sales, Customer, Commercial Planning & Execution, or Route to Market. Bachelor's Degree in a relevant field (MBA or Master's in Data Science preferred). Fluent in English (Portuguese a plus). Proven track record of AI strategy design and machine learning algorithm deployment. Solid analytical and conceptual skills, with the ability to think from planning to execution. Preferred Skills: Experience with Structured Query Language (SQL) and data analytics tools. Knowledge of Key Performance Indicators (KPI) and Go-to-Market (GTM) strategies. Familiarity with Machine Learning Techniques and Artificial Intelligence (AI). Strong project management skills, with the ability to handle multiple projects simultaneously. Excellent communication skills, with the ability to explain complex technical concepts to non-technical stakeholders. What You'll Achieve As our Senior Manager Customer Prospection and Segmentation, you'll have the opportunity to drive business growth, develop innovative strategies, and work with cutting-edge technologies. You'll: Accelerate our commercial transformation through the deployment of AI-powered solutions. Develop and implement strategies that drive business expansion and revenue growth. Collaborate with cross-functional teams to inform business decisions and drive commercial strategy effectiveness. Stay ahead of the curve in terms of industry trends and emerging technologies. Our Culture and Work Environment At Workwarp, we're committed to fostering a culture of innovation, collaboration, and continuous learning. As a remote-friendly company, we offer a flexible work environment that allows you to work from anywhere, at any time. You'll be part of a dynamic team that's passionate about driving business growth and making a meaningful impact. Compensation and Benefits We offer a competitive salary and benefits package that reflects your expertise and experience. Our compensation package includes: A competitive salary. Annual Incentive Reference Value Percentage: 15%. A comprehensive benefits package (details available upon request). Ready to Make a Difference? If you're a motivated and experienced leader with a passion for AI-driven strategies, we invite you to join our team. As our Senior Manager Customer Prospection and Segmentation, you'll have the opportunity to drive business growth, develop innovative strategies, and work with cutting-edge technologies. Apply now and take the first step towards a rewarding new role. Seize this opportunity to make a significant impact. Apply now and join our dynamic team at Workwarp! Apply for this job
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