Job Description:
• Analyze social media campaign data across various platforms and tools
• Conduct social listening analyses to measure and support social strategies with data-driven insights
• Focus mainly on organic social media campaigns, but may tap into paid media from time to time
• Understand what resonates with end users, drives conversion and retention, and also builds trust
Requirements:
• Previous experience in a social media analytics role
• Previous experience working on entertainment industry social media campaigns
• Strong understanding of all social networks, their functionality , and the marketing and digital advertising landscape
• Can provide examples of using social media analytics to increase the performance of a campaign
• Exceptional project management skills with a keen eye for detail
• Experience with creative storytelling, synthesizing channel insights, and the ability to bring consumer data to life for marketing stakeholders
• Experience conducting data analysis including data cleanup & normalization, and developing insights and strategic recommendations based on data analysis
• Digital Media agency experience strongly preferred
Benefits:
• DMM pays 100% of the cost for employee medical, dental, and vision premiums, as well as covers 40% of dependent premium costs.
• Employer paid life insurance
• A tax-advantaged health savings account (HSA)
• A 401(k) plan that provides employees with automatic enrollment at 3% of your salary with a full employer match of your first 3% contribution, all fully vested
• Paid family leave
• Open PTO: DMM offers unlimited vacation, 10 sick days & 5 mental health days
• DMM Fridays: Employees have the opportunity to sign off early and kick-start their weekends at 2pm on Fridays
• DMM offers DEI specific training focused on preventing discrimination and harassment in the workplace
• ERGs focusing on diverse perspectives across DMM to promote diversity, inclusion, and shared experiences
• Generous donation match to non-profits of interest to our employees
• Extensive onboarding that includes working with multiple departments to learn the DMM way
• Frequent trainings on the latest tools and trends and how to optimize them for our clients