Performance Marketer – Facebook Ads, D2C Pet Brand
Job Description:• Manage, scale, and optimize Meta campaigns across multiple markets to maximize ROAS and profitability. • Create, test, and iterate ad creatives and copy based on data insights and performance learnings. • Collaborate closely with the CRO Manager and Creative Manager to align ads, funnels, and landing pages. • Analyze key metrics (ROAS, CTR, CPC, CVR) and take swift, data-driven actions to improve performance. • Proactively share insights, results, and next steps with the team during daily performance check-ins.• Partner with the Paid Marketing Manager to plan budgets, allocate spend, and execute scaling strategies. • Stay ahead of Meta algorithm updates, platform changes, and creative trends to keep campaigns competitive. • Take full ownership of your markets from campaign setup to optimization, treating every euro as if it were your own. Requirements:• Proven experience managing Meta Ads budgets of €100K+ per month for D2C brands. • Solid grasp of direct response marketing principles and consumer psychology behind why people click and buy.• Strong creative mindset and deep understanding that performance comes from angles, messaging, and testing, not from toggling settings. • Analytical and data-driven approach with full ownership and accountability for results. • Proven ability to optimize, scale, and report on campaign performance end to end. • Skilled in using AI tools for creative iteration, research, and workflow efficiency. • Comfortable joining daily Slack huddles with the team to share insights and next steps. • Excellent command of English (written and spoken) and availability within CEST hours for collaboration.• Include the hidden word “Scaling Retriever” in your application to show attention to detail. • Provide at least two client references we can speak to directly. Benefits:• 100% remote team with flexible working hours• The freedom of freelancing, without feeling like an outsider• Long-term collaboration with real growth opportunities• Creative freedom and ownership over your markets and decisions• Performance-based bonuses and profit share for high-impact results• Direct access to founder and decision-makers, your input actually shapes strategy• Work with an international, data-driven team that values autonomy and excellence• Fully paid yearly team trips (2023 Indonesia, 2024 Vietnam & Amsterdam, 2025 Thailand & Amsterdam!) if you want to join Apply tot his job