[Remote] 577 - Data and CRM Strategy Consultant
Note:The job is a remote job and is open to candidates in USA. Wynwood Tech is seeking a Data and CRM Strategy Consultant to build a 1st-party data strategy that aligns with marketing and business goals. The role involves defining data flows, identifying growth opportunities, and optimizing user engagement and conversion strategies. Responsibilities• Build a 1st-party data strategy that supports broader marketing and business goals• Define how data flows between website → CRM/MA → activation channels• Identify and articulate opportunities for growth, engagement, conversion• Translate strategy into clear slides for a pitch• Improve user flows for engagement & retention• Propose ideas for conversion optimization (forms, CTA strategy, segmentation)• Recommend personalization or audience strategies• Evaluate the customer journey and propose optimization actionsSkills• Build a 1st-party data strategy that supports broader marketing and business goals• Define how data flows between website → CRM/MA → activation channels• Identify and articulate opportunities for growth, engagement, conversion• Translate strategy into clear slides for a pitch• Improve user flows for engagement & retention• Propose ideas for conversion optimization (forms, CTA strategy, segmentation)• Recommend personalization or audience strategies• Evaluate the customer journey and propose optimization actions• (1st party) Data strategy to connecting with broader reach business goal• Maintaining, managing 1st party database in Mailchimp/Hubspot and integration with websites• Providing proactive consultancy and bringing new ideas for conversion & UX optimization and engagement• Experience with at least one (ideally both): Mailchimp, HubSpot• Generally CDP and CRM experience is a very strong plusCompany Overview• wynwood tech is the global leader in Adobe Experience Cloud staffing.Adobe Experience Manager / Adobe AEM, Adobe Commerce + more. It was founded in 2010, and is headquartered in Miami, Florida, USA, with a workforce of 11-50 employees. Its website is Apply tot his job