Remote Content Marketing jobs – Senior Content Strategist for Remote Content & Marketing Communications (Full‑Time, $80k‑$100k) – South Fulton, Georgia

TITLE:Remote Content Marketing jobs –Senior Content Strategist forRemote Content & Marketing Communications (Full‑Time, $80k‑$100k) – South Fulton, Georgia --- We’re a mid‑size, data‑driven B2B SaaS company that grew from a garage‑startup to a $45 million ARR business in just five years. Our headline numbers are solid, but the real story lives in the words we publish, the narratives we spin, and the conversations we spark with prospects across the globe. That’s why we’re looking for a senior‑level content marketer who can own the end‑to‑end process of remote content creation, distribution, and performance‑measurement from the comfort of a home office—while staying plugged into the pulse of our flagship market in South Fulton, Georgia.### Why this role exists now In the last 12 months, our inbound pipeline has risen 27 % thanks largely to SEO‑driven blog posts and gated whitepapers. Yet the same analytics dashboard shows a plateau in organic traffic growth for our “enterprise‑grade solutions” vertical. Our leadership team traced the bottleneck to a lack of strategic alignment between product releases and the content calendar, and an over‑reliance on ad‑hoc copy produced by overloaded engineers. We need a dedicated voice—someone who can translate technical roadmaps into compelling stories, keep the content funnel full, and ensure every piece meets our brand tone and conversion goals.In short, we’re building a content hub that will feed the sales engine for the next two fiscal years, and you’ll be the architect. ###The team you’ll join You’ll sit in a nine‑person Marketing Operations squad that reports to the VP of Demand Generation. The team is split 40 % paid media, 30 % email & lifecycle, and 30 % content. We work across time zones, with three engineers in South Fulton, Georgia, two product managers in Boston, and a sales enablement lead in Austin. Collaboration happens daily in Slack channels and weekly stand‑ups on Zoom, but the bulk of the creative work happens asynchronously—so we rely heavily on clear documentation in Notion and shared boards in Trello.Your direct reports will be a junior copywriter and a freelance graphic designer you’ll bring into the workflow. You’ll also partner closely with the SEO specialist (who manages Ahrefs and SEMrush), the product marketing lead, and the sales ops analyst who tracks MQL‑to‑SQL conversion rates for each content asset. ### What you’ll own (a day‑to‑day snapshot) - Strategic planning: Draft a quarterly content roadmap that maps new product launches, industry events (think Dreamforce, AWS re:Invent), and seasonal demand spikes.Align each theme with measurable KPIs—targeting a 15 % lift in organic MQLs and a 10 % increase in average session duration. - Research & ideation: Conduct deep‑dive competitive audits using Ahrefs, SEMrush, and Google Trends. Translate findings into a backlog of pillar topics, long‑tail keywords, and “topic clusters” that feed our internal knowledge base. - Creation & coordination: Write or edit 4‑6 long‑form posts (1,500–2,500 words) per month, oversee the production of 2‑3 downloadable assets (e‑books, case studies), and collaborate with the design team in Canva and Adobe Illustrator to turn data into visual storytelling.- Optimization: Use Google Analytics 4 and HubSpot’s content performance reports to A/B test headlines, CTA placement, and internal linking structures. Aim for a 2‑3 % lift in click‑through rate per iteration. - Distribution: Schedule posts in WordPress, push newsletters via HubSpot, and amplify key pieces through LinkedIn Sponsored Content and community forums (e.g., Reddit’s r/SaaS). Track the “first‑touch” attribution in our revenue attribution model. - Governance: Maintain a content style guide in Notion, enforce brand voice consistency, and ensure compliance with data‑privacy policies (GDPR, CCPA) for gated resources.- Reporting: Deliver a monthly dashboard that slices traffic, leads, and revenue impact by content type. Highlight insights for the leadership team, and propose budget reallocations if a piece outperforms expectations by more than 20 %. ###The toolbox you’ll be comfortable with 1. WordPress – primary CMS for publishing and SEO plugins (Yoast, Rank Math). 2. HubSpot – marketing automation, lead nurturing, and SEO recommendations. 3. Google Analytics 4 – deep funnel analysis and audience segmentation. 4.Ahrefs & SEMrush – competitive keyword research, backlink tracking. 5. Canva & Adobe Illustrator – rapid graphic creation for infographics and social assets. 6. Notion – documentation hub, editorial calendar, and knowledge repository. 7. Trello & Asana – task management, sprint planning, and workload visibility. 8. Slack & Zoom – daily communication, async updates, and virtual brainstorming. 9. Zapier – automating repetitive steps between HubSpot, Google Sheets, and Trello. 10. GitHub (markdown docs) – version‑controlled copy for tech‑heavy posts.We don’t expect you to be a master of every tool, but you should be able to pick one up in a day and know how to weave them together into a smooth workflow. ### What success looks like - Traffic: Grow organic sessions from the content hub by 35 % YoY, reaching at least 750,000 monthly pageviews within 12 months. - Leads: Increase content‑generated MQLs from 1,200 to 1,650 per quarter—a 38 % uplift. - Conversion: Boost the average conversion rate of gated assets from 2.7 % to 3.5 % (≈ 30 % relative improvement).- Revenue attribution: Show a minimum of $1.2 million pipeline contribution from content‑driven accounts by year‑end, tracked via HubSpot’s revenue attribution model. - Team health: Maintain a 90 % on‑time delivery rate for the content calendar and keep junior team members’ satisfaction score above 4.5/5 in quarterly pulse surveys. ###The human side of the job We’re not just about metrics. Our culture is built on stories—both the ones we publish for customers and the ones we share internally. One of our senior engineers once told us, “When our first e‑book hit 10,000 downloads, I felt like we’d finally given our product a soul.” Moments like that are why we celebrate wins with a virtual “Coffee & Kudos” session every Friday, where anyone can pop in, share a quick win (or a meme) and just be heard.You’ll join a team that believes in work‑life integration. Although the role is fully remote, we occasionally host a “Quarterly Connect” in South Fulton, Georgia—a three‑day retreat where the whole marketing org gathers for workshops, hikes in the nearby hills, and an informal dinner at the local brewery. It’s a chance to put faces to the voices you hear daily and to see the city that fuels our creative spark. ### What we offer - Competitive salary: $80,000 – $100,000 base, plus quarterly performance bonuses tied to the content KPI targets.- Benefits package: 100 % medical, dental, and vision coverage; 401(k) match up to 4 %; generous PTO (25 days + company holidays). -Professional growth: Annual budget of $2,500 for courses, conferences (e.g., Content Marketing World, MozCon), or certifications (e.g., HubSpot Content Marketing). - Technology stipend: $150/month for high‑speed internet, co‑working space access, or home‑office upgrades. - Flexibility: Core hours from 10 am–3 pm PT; the rest of the day is yours to structure, as long as deadlines are met.- Culture perks: Monthly “Book Club” where we discuss marketing classics, a “Pet‑Friendly Zoom” hour, and a quarterly “Give Back” day where the team volunteers for a local nonprofit in South Fulton, Georgia. ### If you’ve spent at least three years shaping content strategies for SaaS or tech‑focused companies, love digging into data to prove the value of storytelling, and can thrive in a remote, asynchronous environment, we want to hear from you. Please submit: 1. Your resume (PDF). 2. A concise cover letter (max 300 words) that explains why content marketing matters to you and how you’d approach building a pillar‑page strategy for our flagship product.3. Two writing samples (one long‑form blog post and one gated asset) that showcase your ability to translate complex concepts into engaging, conversion‑focused copy. 4. Optional: A brief 2‑minute video introducing yourself and sharing a favorite piece of content you created—feel free to record it on your phone. Our hiring process is straightforward: a 30‑minute screen with our Talent Acquisition Partner, a 45‑minute conversation with the VP of Demand Generation, and a 1‑hour “working interview” where you’ll be asked to outline a quick content brief for a hypothetical product launch.We aim to make a decision within three weeks, and we’ll keep you posted at every step. --- We’re excited to add a strategic thinker who can turn data into narratives, and words into revenue, all while staying connected to the pulse of South Fulton, Georgia. If that sounds like you, hit “Apply” and let’s start building the next chapter together. Apply tot his job