[Remote] Field Marketing Manager, Americas (Remote)

Remote Full-time
Note:The job is a remote job and is open to candidates in USA. Cofense is a cybersecurity platform focused on stopping phishing. The Field Marketing Manager will execute high-impact field programs and collaborate with various teams to drive measurable impact and enhance customer engagement. Responsibilities• Own regional event strategy & execution:• Plan and run executive roundtables, industry conferences, customer meetups, and sponsored events aligned to sales priorities. • Manage end-to-end logistics: venue sourcing, contracts, vendors, budgets, SWAG, shipping, signage, pre-event promotion, and on-site execution.• Ensure every program reflects brand standards and delivers a best-in-class attendee experience. • Partner deeply with Sales & BDRs:• Prioritize regions, verticals, and target accounts with Sales leadership. • Build pre- and post-event plays (emails, sequences, ads, content) with Demand Gen and BDR teams to maximize attendance, lead capture, and follow-up. • Drive measurable impact:• Own program KPIs: registrations, attendance, MQL/SQL quality, meeting creation, sourced/influenced pipeline, and ROI.• Track and reconcile program budgets; manage third-party vendors and contracts. • Analyze performance and surface clear, actionable insights to optimize the next event. • Extend beyond in-person events:• Support field webinars and local initiatives to engage prospects and customers. • Collaborate with Product Marketing to tailor regional content, talk tracks, and offers. • Serve as an on-site brand ambassador and relationship builder with customers, prospects, and partners. Skills• 4+ years field marketing experience in B2B tech (SaaS or enterprise software preferred).• Proficiency with Salesforce and Marketo (or HubSpot) for campaign builds, tracking, and reporting. • Familiarity with event platforms and digital promotion channels (email, paid social, retargeting). • Proven track record running multi-city programs and third-party conference investments that convert to pipeline. • Experience in cybersecurity or other regulated/complex B2B categories is highly preferred. • Strong project management and on-site execution skills; comfortable juggling multiple timelines.• Demonstrated success collaborating with Sales to build regionally aligned programs. • Excellent written/verbal communication, problem-solving, and stakeholder management. • Proactive, results-oriented, and comfortable owning outcomes end-to-end. • Creative thinker who brings new program ideas and iterates based on data. • Flexible and steady under pressure; thrives in fast-changing environments. • Bachelor’s degree preferred (BA/BS) or equivalent practical experience. • Competent using analytics to make data-informed decisions and optimize programs.• Background developing ABM-aligned field programs with partner co-marketing is highly preferred. Benefits• Fully Remote• Flexible Fridays• Matching 401kCompany Overview• Cofense provides phishing threat management and remediation solutions to the world's leading brands and organizations. It was founded in 2011, and is headquartered in Leesburg, Virginia, USA, with a workforce of 201-500 employees. Its website is Apply tot his job
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