Social Media Marketing Manager (B2B SaaS / Learning Tech) — Part-Time Contract

Overview We’re looking for a senior, professional-quality social media marketing manager to own and execute our social presence during a paid product launch and beyond. This is not a consumer influencer role and not TikTok-style content creation. Our audience includes: - Enterprise and corporate learning leaders - Instructional designers - Training companies and professional educators - Technology-forward but time-constrained professionals You will be responsible for translating clear product thinking into credible, calm, conversion-oriented social content. What You’ll Do: - Own and manage a weekly social content calendar across LinkedIn, X, Facebook, Instagram, and YouTube - Create high-quality written and visual content aligned to our brand voice and launch goals - Repurpose product demos, screenshots, workflows, testimonials, and primary research into short-form social assets - Monitor relevant conversations and engage thoughtfully with professionals in our space - Amplify ambassador and partner content - Tag and track content to support performance analysis and iteration - Surface and package early customer proof, quotes, and usage signals - Coordinate with internal stakeholders on launch messaging and priorities What We’re Looking For: - Strong professional writing skills (clear, confident, non-hype) - Experience with B2B SaaS, learning & development, or enterprise tools - Comfort working independently from a structured plan - Ability to create or assemble visual assets using tools like Canva - Familiarity with social scheduling and analytics tools - Judgment about tone, audience, and credibility Tools: - Hootsuite (scheduling & posting) - Canva (or equivalent) - Google Analytics (performance) - Native platform analytics (LinkedIn, YouTube, etc.) Nice to Have: - Experience supporting product launches - Familiarity with instructional design or training audiences - Comfort working from Loom videos, screen captures, or product demos Apply tot his job