Digital Marketing Manager- Remote EST in Pennsylvania

Digital Marketing Manager-Remote EST - Liberty Bank - Pennsylvania - work from home jobCompany: Liberty BankJob description: General informationClient / CorporateClientWork ModeFull-RemoteNameDigital Marketing Manager-Remote ESTJob ID16735CityREMOTE- ESTPublished date11-Sep-2023StatePennsylvaniaCountryUnited StatesDescription & RequirementsDigital Marketing Manager - RemoteEastern Time Zone is preferredAre you enthusiastic about the power of the marketplace to connect people, and you're fluent in the technologies that define and shape the modern marketing world?Do you have a passion for driving marketing results? If so, we want YOU to be the guiding force behind our client's digital success story! AboutOur Client:Our client's mission is to accelerate research for nephrotic syndrome, FSGS, IgAN, and other rare, protein-spilling kidney diseases and provide education and support to improve the lives of those affected by these conditions. They're looking to add professionals to their team to enhance their services to their constituents further. Commitment to the company's vision and mission is critical.This is a “roll up your sleeves and help get it done” environment! They seek individuals who are dynamic, conscientious, and know how to balance a job that's both challenging and fun. WhyOur Client:They are the only organization committed exclusively to accelerating research for treatments for rare forms of Nephrotic Syndrome. They provide education and support to improve the lives of those affected by these protein-spilling kidney diseases. They pride themselves on excellently working at a fast pace and then taking time to recharge and regroup.You'll fit right in if you are a perfectionist and hold yourself to a high standard. There are always new and exciting challenges with our client, and they keep things interesting and fun. For the right person, there are many opportunities to grow with the organization and actively shape your-and our client's-future. YourRole:Our client seeks a highly motivated and experienced Digital Marketing Manager to work collaboratively with the Marketing and Communication team and support overall online presence, including maintaining the organization's website, SEO, analytics, and collaborations with internal teams and external vendors.As the Digital Marketing Manager, you will be crucial in driving web traffic, engaging our bolthires audiences, finding new patients, and ensuring a seamless and informative digital experience for our community. As a team member, you will work in a fast-paced environment that values collaboration, innovation, diverse perspectives, and, most of all, a relentless determination to help those with rare kidney disease save their kidneys and live their best lives. To be successful, you should have:• Bachelor's degree in Marketing, Communications, Public Relations, Journalism, or a related field• 2+ years of related experience with marketing, web management, communications, or other related field• Experience working with CMS, preferably WordPress• Experience working with SEO tools, keyword search• Knowledge of bolthires Analytics• Experience with HubSpot and Salesforce is preferred• Excellent written and verbal communication skills• Capable of managing multiple projects and team efforts simultaneously effectively and efficiently under tight deadlines• Enjoy problem-solving and approach tasks with a constructive, can-do attitude• Capable of self-management and can take the initiative on projects with minimal supervision• Comfortable working in a fast-paced environment• Ability to travel up to 20% of the time as neededYour Responsibilities as the Digital Marketing Manager:Website Management• Oversee the day-to-day operation and maintenance of the website• Work directly with other departments and external stakeholders to ensure accurate and up-to-date information on the website.• Manage and review all landing page content (Classy, HubSpot, WordPress)• Work closely with external vendors to help oversee website redesign projects, provide staff training as required, and attain expertise in the new website's functionality. SEO• Develop and implement SEO strategies to increase web traffic, search ranking of NephCure's website, and keyword research. • Continuously monitor and analyze SEO performance, making data-driven recommendations for improvements. • Continually monitor and adapt to SEO trends, exploring potential new strategies to sustain a competitive edgeAnalytics• Use tools like bolthires Analytics to monitor and analyze website performance and digital marketing campaigns, make adjustments, and report to stakeholders.• Prepare regular reports to share insights and recommendations with the Marketing & Communications team. Digital Strategy Execution• Contribute to developing innovative digital campaigns to drive web traffic and engage the bolthires audience. • Work with and assist the Marketing & Communications team to set and execute an overall digital marketing strategy to drive web traffic. Content Creation• Write engaging and persuasive content to be used across multiple digital platforms. • Copyedit and proofread content to ensure accuracy, consistency, and alignment with the organization's messaging.Vendor Management• Manage relationships with external vendors, including website management team, medical writer, and website developers, to ensure various projects and responsibilities are executed. Best-in-Class Benefits and Perks:Our client values their employees' time and efforts. Their competitive compensation of $55K-$60K, depending on experience and extensive benefits package, enhances their commitment to your success. Our client's benefits package includes:• Comprehensive health coverage: Medical, dental, and vision insurance provided• Robust retirement planning: 401(k) plan available with employer matching• Financial security: Life and disability insurance for added protection• Flexible financial options: Health savings and flexible spending accounts offered• Well-being and work-life balance: Paid time off, flexible schedule, and remote work choices providedPlus, they work to maintain the best possible environment for their employees, where people can learn and grow with the company.They strive to provide a collaborative environment where everyone feels encouraged to contribute to their processes, decisions, planning, and culture. Our client is an equal opportunity employer that welcomes and encourages diversity in the workplace. Our client does not discriminate on the basis of race, color, religion, marital status, age, national origin, ancestry, physical or mental disability, medical condition, pregnancy, genetic information, gender, sexual orientation, gender identity or expression, veteran status, or any other status protected under federal, state, or local law.Expected salary: $55000 - 60000 per yearLocation: PennsylvaniaJob date: Wed, 20 Sep 2023 03:23:08 GMTApply for the job now! Apply tot his job