Higher Education CRM Technical Project Consultant

Higher Education CRM Technical Project Consultant Fully Remote • Remote Worker Description Job Title: Higher Education CRM Technical Project Consultant (Part-Time) Department: EMS Marketing Location: Remote Who You Are EducationDynamics is seeking a Contractor, as needed, highly skilled and experienced Higher Education CRM Technical Consultant to join our team. The ideal candidate will have a strong background in CRM platforms such as Slate, Salesforce, Hubspot, and other related platforms. As a Technical Consultant, you will be responsible for CRM integration, optimization, data migration, student journey content development, data attribution, and CRM staff training. As a consultant, you will work on various projects in the areas of enrollment management, marketing, technology optimization, and overall strategy support. This role requires a deep understanding of the higher education landscape, as well as expertise in the aforementioned areas. Here are the abilities that we seek out: Special Requirements Specific to the Job: CRM Knowledge: A strong understanding of CRM systems and platforms, particularly those used in higher education settings. This includes knowledge of popular CRM software such as Salesforce, Microsoft Dynamics 365, or Ellucian CRM. Familiarity with CRM functionalities, data management, and customization options is essential. Technical Proficiency: Proficiency in technical skills such as data integration, data migration, system configuration, and customization. Knowledge of programming languages such as SQL, JavaScript, or HTML may be required to perform tasks like data manipulation, workflow automation, and customization of CRM interfaces. Data Management: Expertise in data management principles and practices, including data cleansing, data mapping, and data validation. Understanding how to maintain data integrity, ensure data security, and comply with data privacy regulations is crucial. Analytical Skills: The ability to analyze data and derive insights from CRM systems. This includes the ability to create and interpret reports, develop data attribution models, and identify trends or patterns that can inform decision-making and improve student recruitment and engagement strategies. Communication and Collaboration: Excellent communication and interpersonal skills are essential to effectively collaborate with clients, stakeholders, and CRM staff. The ability to listen actively, understand client needs, and translate technical concepts into non-technical language is important. Strong presentation and training skills are also valuable for conducting training sessions and workshops. Problem-Solving: A strong problem-solving mindset to identify and resolve technical issues or challenges that may arise during CRM implementation or optimization. The ability to troubleshoot, think critically, and find innovative solutions is necessary. Higher Education Industry Knowledge: Familiarity with the higher education industry, including its unique challenges, trends, and best practices. Understanding the student recruitment and engagement lifecycle, enrollment management, and student success strategies is important to tailor CRM solutions to the specific needs of higher education institutions. If you are a highly motivated and skilled Higher Education CRM Technical Consultant with experience in CRM integration, optimization, data migration, student journey content development, data attribution, and CRM staff training, we would love to hear from you. Join our team and contribute to the success of our clients' CRM implementations and student engagement efforts. Who We Are EducationDynamics EducationDynamics is the transformative strategic partner that helps schools meet the challenges and opportunities of serving the Modern Learner. Our mission is to expand opportunity through education by helping colleges and universities understand, engage and serve all students. With services that include marketing, enrollment management, market research, inquiry generation, consulting and student retention, we have dedicated the last 35 years to helping schools prosper as the largest provider of unbundled enrollment growth services. RW Jones Agency The RW Jones Agency is a strategic communications and marketing firm focused exclusively on serving higher education. We provide our partners with the research, strategy and action they need to identify audiences, gauge perceptions, strengthen reputations and articulate the points of distinction that set them apart. As trusted collaborators for over 30 years, our dedicated team has served hundreds of organizations nationwide — from R1 flagship and regional public institutions to mid-sized private universities, small liberal arts colleges, education nonprofits and associations. We engage to help lead critical conversations, tackle issues of impact, identify and amplify brands and make the connections that count. Requirements What You Offer Education and Experience: • Bachelor's degree in a relevant field (Computer Science, Information Systems, etc.). • Proven experience working with higher education CRM platforms, such as Slate, Salesforce, Hubspot, etc. • Strong technical skills, including data management, CRM integration, and optimization. • Knowledge of best practices in CRM implementation and data migration processes. • Ability to develop engaging and personalized content for student journeys. • Experience using data attribution models and analytics tools to optimize digital marketing channels. • Excellent communication and interpersonal skills, with the ability to work collaboratively with clients and CRM staff. • Strong problem-solving and analytical thinking abilities. • Ability to train and educate CRM staff effectively. Requirements • Collaborate with clients to understand their specific CRM needs and requirements. • Perform CRM integration tasks, ensuring seamless data flow between different platforms. • Optimize CRM systems to enhance efficiency and effectiveness of student recruitment, retention, and engagement processes. • Conduct data migrations, ensuring accurate and secure transfer of information to the new CRM platform. • Develop and enhance student journey content, including personalized communications and engagement strategies. • Implement data attribution models to track and analyze the impact of various marketing and recruitment efforts. • Provide comprehensive training to CRM staff, ensuring they have the necessary skills and knowledge to effectively utilize the CRM platform. What We Offer Our Core Values: Working Together We value the people we work with and genuinely enjoy the work we do together. Working with Standards We hold ourselves to high standards. Driving Great Outcomes We focus on achieving results and making a real impact. Our Commitment to Advancement At EDDY, we value learning and aim to provide a space for everyone to grow and share their knowledge by giving tuition reimbursements for expenses incurred through accepted universities. With this approach taken, we also recognize the hard work of our team members and promote them when these accomplishments present themselves. Other advantages to working at EDDY include: • Medical, dental and vision coverage • 401K Plan • Remote work or flexible schedules • Unlimited Paid Time Off (PTO) • Training and growth opportunities Physical Factors The physical demands and work environment characteristics described here are representative of those that must be met by an employee to successfully perform the essential functions of this job. Reasonable accommodation may be made to enable individuals with disabilities to perform the essential functions. • Physical demands: While performing the duties of this job, the employee is occasionally required to walk; sit; use hands to finger, handle, or feel objects, tools, or controls; reach with hands and arms; balance; stoop; talk or hear. The employee must occasionally lift and/or move up to 30 pounds. Specific vision abilities required by the job include close vision, distance vision, color vision, peripheral vision, depth perception, and the ability to adjust focus. • Work environment: While performing the duties of this job, the employee is exposed to weather conditions prevalent at the time. The noise level in the work environment is usually minimal. Apply tot his job