At arenaflex, we're revolutionizing the way we interact with our customers, and we're looking for a talented and innovative Assistant Manager to join our Lifecycle Engagement team. As a key member of our team, you'll play a crucial role in developing and executing customer-centric campaigns that drive engagement, retention, and growth for our Chevrolet brand.
**About arenaflex**
arenaflex is a leading innovator in the automotive industry, committed to creating a world with Zero Crashes, Zero Emissions, and Zero Congestion. Our vision is to make our world better, safer, and more equitable for all, and we're passionate about leading the change. With a diverse team of employees from around the globe, we're dedicated to fostering an inclusive and collaborative work environment that encourages creativity, innovation, and growth.
**Why Join arenaflex?**
At arenaflex, we believe that every employee has the power to make a difference. We're committed to creating a workplace that's free from discrimination and fosters inclusion and belonging. Our Work Appropriately philosophy supports our foundation of inclusion and provides employees the flexibility to work where they can have the greatest impact on achieving our goals, dependent on role needs.
**Key Responsibilities:**
As an Assistant Manager in our Lifecycle Engagement team, you'll be responsible for:
* Developing and executing customer-centric campaigns that drive engagement, retention, and growth for our Chevrolet brand
* Managing customer communications and services, including thought leadership, audience management, content strategy integration, execution, and measurement
* Collaborating with cross-functional teams, including Sales, Media, Website, Advertising/Marketing/Product Adjacencies, Sales Ops, Events and Promotions, and Digital Retail Platform Team
* Developing consumer-centric campaigns with tailored strategies for effective audience targeting and personalization
* Working across GM teams and channels to develop CRM plans that focus on all phases of the vehicle journey (welcome, engage, reignite, retain, conquest) and ensure consistent messaging throughout the handraiser and owner experience
* Serving as the CRM strategy and execution expert to the Chevrolet brand and advertising teams
* Presenting recommendations and program results to the Chevrolet teams and leadership
* Recommending testing opportunities based on insights and learnings
* Providing recommendations and coordinating with media and owned channels to develop a unified customer journey for defined target audiences and cohort segments
* Gathering and developing insights from available customer and owner data
* Strategic audience management focused on personalization leveraging available owner data, research, and insights
* Sharing best practices amongst brands and other GM partners
* Partnering with the Product and Customer Experience (CX) teams to identify upstream customer needs that drive product definition, value proposition, and target audience definition
* Managing Chevrolet owner, hand raiser, former owner, and conquest communications by working with extended Customer engagement team to target these audiences, with the right messaging and follow-up cadences to push down the funnel
**Essential Qualifications:**
* Bachelor's degree in Business, Marketing, or related area
* 5+ years of experience managing Customer Lifecycle Management/Customer Relationship Management, including audience prioritization and business rules
* High level of interpersonal skills to work effectively with others, motivate co-workers, and elicit work output
* Flexibility to quickly modify strategy and execution to accommodate changing needs of the business
* Excellent time management skills – the ability to effectively and efficiently use your time to focus on the most impactful activities
* Extremely high level of analytical and problem-solving skills
* Ability to work well in a complex team environment
* Highly developed oral and written communications skills
* Ability to strategic think and execute, as well as organize and plan effectively
* Understanding of CRM's role towards accomplishing overall business priorities
**Preferred Qualifications:**
* Experience working in a hybrid environment
* Knowledge of CRM software and tools
* Experience with data analysis and reporting
* Strong understanding of marketing principles and practices
* Experience working with cross-functional teams
* Strong communication and presentation skills
**Skills and Competencies:**
* Strong analytical and problem-solving skills
* Excellent communication and presentation skills
* Ability to work effectively in a team environment
* Strong time management and organizational skills
* Ability to adapt to changing priorities and deadlines
* Strong understanding of marketing principles and practices
* Experience with CRM software and tools
* Strong data analysis and reporting skills
**Career Growth Opportunities and Learning Benefits:**
At arenaflex, we're committed to helping our employees grow and develop their careers. We offer a range of training and development programs, including:
* On-the-job training and mentorship
* Leadership development programs
* Cross-functional training and development opportunities
* Access to industry-leading conferences and events
* Opportunities for advancement and career growth
**Work Environment and Company Culture:**
arenaflex is committed to creating a work environment that's inclusive, collaborative, and supportive. Our company culture is built on the principles of:
* Inclusion and belonging
* Collaboration and teamwork
* Innovation and creativity
* Continuous learning and development
* Diversity and equity
**Compensation, Perks, and Benefits:**
arenaflex offers a comprehensive compensation and benefits package, including:
* Competitive salary and bonus structure
* Comprehensive health insurance and wellness programs
* Retirement savings plan with company match
* Paid time off and holidays
* Flexible work arrangements and remote work options
* Access to industry-leading conferences and events
* Opportunities for advancement and career growth
**How to Apply:**
If you're a motivated and innovative professional looking for a challenging and rewarding role, we encourage you to apply for this exciting opportunity. Please submit your resume and cover letter to [insert contact information]. We can't wait to hear from you!
**Equal Employment Opportunity Statement:**
arenaflex is an equal opportunity employer and complies with all applicable federal, state, and local fair employment practices laws. arenaflex is committed to providing a work environment free from unlawful discrimination and advancing equal employment opportunities for all qualified individuals.