SIFF is a Seattle-based 501(c)(3) arts nonprofit dedicated to championing film discovery and arts education. The Marketing Coordinator will assist in implementing digital marketing strategies to increase awareness and attendance for the NFFTY and Seattle International Film Festival, while managing communications campaigns and supporting the marketing team.
Responsibilities
- Support NFFTY’s marketing & PR efforts, including maintaining social media presence
- Proactively learns social media and content marketing trends, especially for teens and young adults, and pursues appropriate platforms and strategies to engage these demographics. They work closely with the Managing Director to ensure that NFFTY programs and associated promotional materials engage with youth from diverse backgrounds
- The Marketing Manager shares responsibility for reaching a global audience, seeking the best, brightest, and most promising emerging filmmakers for NFFTY’s programs. A strong sense for seeking out communities of interest and influencers will be key to maximizing NFFTY’s position as the world’s preeminent discovery platform for talent
- Manage NFFTY’s social media calendar and content, curation, and distribution across all social platforms (Facebook, Instagram, Vimeo, TikTok, YouTube, etc)
- Build upon NFFTY’s existing submission outreach database
- Create and send email marketing campaigns and track resulting web traffic and conversions
- Working within NFFTY’s brand guidelines, create design elements for year-round communications and marketing campaigns, or oversee designers and interns in creation of these elements
- Assist with the maintenance and organization of NFFTY.org
- Support project management and deadline tracking of Marketing Department projects utilizing Google Suite, Trello, and Slack
- Work with Associate Director of PR & Communications on advertising content creation, deadlines and submissions
- Work with Associate Director of Digital Marketing to curate social media content, support email marketing, and generate website copy
- Assist Social Media Manager with capturing content for SIFF’s social channels on site at Festivals, screenings, and special events
- Organize and track media links, photos, and press clippings under supervision of Associate Director of PR & Communications
- Assist Graphic Design with coordination of print and web projects, such as advertising, printed collateral materials, lobby displays, and digital graphics
- Other duties as assigned
Skills
- Bachelor's with major in a closely related field; or equivalent combination of training and experience
- Experience using web content management systems
- Strong working knowledge of digital marketing applications
- Proficiency in email marketing, Google Analytics, online best practices and protocols
- Displays in-depth knowledge and understanding of social media platforms and how each can be deployed
- As a voice of the organization in a media-driven environment, ability to exercise good judgment and discretion at all times is required
- Must be available to work evenings and weekends during the NFFTY (March 26-29) and SIFF 52 (May 15–25) and other times as needed leading up
- Possess excellent writing, editing, and proofreading skills
- Be able to work in a fast-paced environment, be detail and deadline-oriented, and take initiative
- Be able to collaborate with all areas of the organization, and to provide exceptional service both internally and externally
- Have a passion for, and knowledge of, film and cinema
Benefits
- Access to WA State Sick Leave accrual
- Access to discounts and passes to some SIFF programming and events hosted by neighboring Arts organizations
- This position is not eligible for health benefits, housing, nor paid company holidays
Company Overview
SIFF specializes in the micronization, coloring, and recycling of polyethylene. It was founded in 1990, and is headquartered in Saint-sauveur-le-vicomte, Basse-Normandie, FRA, with a workforce of 51-200 employees. Its website is https://www.siff.fr.
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