Note: The job is a remote job and is open to candidates in USA. Highwire is a strategic marketing communications agency at the intersection of innovation and industry. As the Director of Media Strategy, you will serve as a senior media strategist and client advisor, focusing on developing and executing C-suite thought leadership platforms that drive awareness and impact across various industries.
Responsibilities
- Serve as the day-to-day strategic lead for C-suite thought leadership programs at major technology and healthcare companies, including enterprise software, AI, cloud, data infrastructure, cybersecurity, health technology, and life sciences brands
- Develop and execute executive visibility strategies that establish C-suite leaders as authoritative voices across technology, healthcare, and the intersection of both
- Build and manage evergreen thought leadership platforms that sustain executive presence between major news moments
- Provide strategic counsel to senior clients on message development, media positioning, and storytelling across earned and owned channels
- Lead media strategy for high-profile financial communications events, including earnings calls, IPO media programs, and corporate milestone campaigns
- Develop proactive media narratives that support positioning before, during, and after financial events, including briefing top-tier financial and business press
- Build and maintain strong relationships with journalists and editors at top-tier financial, business and consumer media
- Guide clients through sensitive or high-stakes communications moments, providing best-in-class media counsel on reputation, crisis, and leadership transition scenarios across sectors
- Maintain deep, current knowledge of the B2B & B2C technology and business and consumer healthcare media landscapes; including emerging outlets and “new media” that are reshaping how enterprise technology and the future of healthcare stories are told
- Identify and pursue emerging media opportunities that position clients ahead of industry conversations, leveraging trend-based pitching and proactive storytelling
- Monitor media trends, competitive coverage, and industry narratives to provide clients with proactive,data- and intelligence-driven strategic guidance
- Design and lead agency-wide training programs that elevate media relations skills across Highwire's full roster of account teams
- Serve as an internal resource and advisor for account teams looking to strengthen storytelling angles, pitch strategies, media targeting, and executive visibility planning
- Partner with practice leads and senior leadership to identify skill gaps across the agency and build structured learning pathways that address them
- Champion a culture of media excellence agency-wide, raising the bar on the quality, creativity, and strategic rigor of earned media programs across all client verticals
- Serve as a senior client lead across a portfolio of major technology and healthcare accounts, ensuring consistent high-quality program delivery and measurable business results
- Provide senior counsel on messaging, positioning, and media engagement strategies aligned to clients' broader communications and business objectives
- Identify and act on organic growth opportunities within existing client accounts
- Manage and mentor 2–3 direct reports, providing regular feedback, coaching, and professional development guidance
- Foster a collaborative, high-performing team environment with high standards of accountability, creativity, and client service
- Support new business initiatives, from research and ideation through pitch presentation, with a specific focus on media strategy
- Champion Highwire's culture of inclusion, empowerment, and collaboration
- Represent Highwire at industry events, conferences, and media networking opportunities
Skills
- 7+ years of media relations experience with at least 4 years within a PR agency, with demonstrated expertise in business, technology, financial, and healthcare media
- Proven experience developing and executing C-suite thought leadership programs for major technology, financial and/or healthcare companies, with a track record of securing placements in top-tier business, technology, and health media
- Direct experience with financial communications — including earnings media programs, IPO communications, or related high-stakes corporate milestones — is required
- Deep fluency in the B2B and B2C technology and healthcare media landscapes with a strong understanding of how emerging media outlets and formats are reshaping storytelling
- Established relationships with reporters, editors, and producers at leading national print/digital and broadcast, and trade media outlets
- Demonstrated ability to develop and deliver training, workshops, or internal capability-building programs that elevate team performance at scale
- Strong strategic leadership and senior client management experience, with the ability to serve as a trusted advisor at the executive level
- Experience managing and developing high-performing teams in a fast-paced environment
Benefits
- Competitive salary with merit-based opportunities for growth
- Flexible hybrid work model tailored to your schedule and lifestyle
- Generous vacation policy, including extended summer and winter breaks
- Early log-off on Fridays through our Empower Hours program
- 401(k) plan with employer matching
- Comprehensive medical, dental, and vision coverage, plus FSA options
- Paid parental leave benefits
- Commuter benefits
- Annual Growth Mindset stipend for books, events, or learning experiences
- Monthly technology reimbursement
- Wellness benefit program for mental and physical health
- 501c3 donation matching program
- Mentorship and ongoing professional development opportunities
- Monthly recognition and team celebrations
- Employee referral and new business referral bonuses
- Quarterly Highwire events and team gatherings
- Dog-friendly office environment
- A supportive, inclusive, and collaborative workplace where you can grow and do your best work
- Highwire offers both remote and hybrid work options, depending on where you live.
- Hybrid: Candidates located within commuting distance of our New York, NY or San Francisco, CA offices follow a hybrid schedule, with three in-office days per week.
- Remote: We hire for fully remote roles in the following states: California, Colorado, Connecticut, Florida, Georgia, Illinois, Iowa, Kansas, Maryland, Massachusetts, Michigan, New Hampshire, New Jersey, New York, North Carolina, Ohio, Oregon, Pennsylvania, Rhode Island, South Carolina, Tennessee, Texas, Utah, Virginia, Washington, and Washington, D.C..
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