Note: The job is a remote job and is open to candidates in USA. Zócalo Health is a tech-enabled, community-oriented primary care organization serving historically underserved populations. The Market Growth Manager is responsible for driving territory growth through community partnerships, referral development, and member acquisition strategies, ensuring alignment with organizational growth goals.
Responsibilities
- Own the end-to-end partner pipeline: prospect → committed → active → producing
- Develop and execute territory-level outreach and partnership growth strategies across providers, health plans, community organizations, shelters, schools, clinics, and other referral sources
- Identify, prioritize, and activate high-value partners aligned with market opportunity and organizational growth strategy
- Expand referral networks and increase awareness of Zócalo Health services throughout assigned territories
- Identify new opportunities for market growth, expansion, and referral generation
- Build sustainable referral pipelines that drive measurable enrollment growth and long-term market presence
- Align partnership strategy with Member Acquisition Specialist deployment to maximize referral conversion and enrollment outcomes
- Build and maintain strong relationships with key stakeholders, referral partners, and community leaders
- Serve as a trusted representative of Zócalo Health within healthcare and community ecosystems
- Develop clear, actionable referral pathways that translate partnerships into consistent, high-quality referral pipelines
- Maintain ongoing partner engagement, communication, and performance accountability
- Drive active partner productivity through relationship management, partner education, and operational alignment
- Identify underperforming partnerships and implement strategies to improve referral and enrollment outcomes
- Ensure partners understand how to work effectively with Member Acquisition Specialists to support referral conversion and member enrollment
- Define where, when, and why Member Acquisition Specialists should be deployed across partner sites and community settings
- Set clear field execution expectations for Member Acquisition Specialists aligned with territory growth priorities, partner productivity, and enrollment goals
- Monitor Member Acquisition Specialist performance, including registrations, enrollments, same-day conversion, follow-up completion, and field productivity
- Use performance data to coach, redirect, and optimize Member Acquisition Specialist deployment and execution
- Identify field execution gaps, conversion barriers, and performance trends impacting enrollment outcomes
- Partner with Community Operations & Enrollment Managers to ensure Member Acquisition Specialists have the workflows, systems, training, and operational support needed to execute effectively
- Align deployment strategy with referral opportunity, partner productivity, staffing capacity, and territory growth priorities
- Optimize partner-site presence and community deployment to improve referral-to-enrollment conversion performance
- Support alignment between outreach, intake, and enrollment workflows to improve speed-to-enrollment and overall conversion outcomes
- Collaborate cross-functionally to ensure community outreach, partner referrals, and enrollment execution operate as one cohesive growth function
- Monitor referral volume, partner productivity, conversion trends, pipeline health, and Member Acquisition Specialist performance across assigned territories
- Use performance data and market insights to continuously improve outreach strategy, deployment decisions, and growth outcomes
- Track active partner targets, referrals per partner, field productivity, enrollment production, and overall territory performance metrics
- Maintain visibility into enrollment performance, partner-to-enrollment conversion quality, and individual/team contribution to growth goals
- Partner cross-functionally to improve growth execution and operational effectiveness
- Represent Zócalo Health professionally in community and healthcare settings
- Build strategic relationships that strengthen Zócalo Health’s reputation, visibility, and market presence
- Act as a key growth leader supporting regional expansion, community-based enrollment strategy, and field acquisition performance
- Perform other responsibilities and tasks as requested by your manager. Zócalo Health is a rapidly scaling startup, and with that comes the expectation to occasionally perform additional tasks to help move the business forward
Skills
- 5+ years of experience in healthcare partnerships, business development, outreach, growth, field sales, or network expansion roles
- Proven success operating in performance-driven environments with accountability for referral growth, pipeline performance, or enrollment outcomes
- Experience developing and managing high-performing referral networks, community partnerships, or territory growth strategies
- Strong relationship-building, communication, and influencing skills
- Highly data-driven, with experience using metrics, dashboards, and pipeline reporting to inform decisions and improve performance
- Strong strategic thinking and problem-solving capabilities with the ability to translate market insights into actionable growth strategies
- Deep understanding of the Southern California healthcare landscape, including referral ecosystems, community organizations, providers, and health plan dynamics
- Comfortable operating both strategically and hands-on in field-based environments
- Highly organized, self-directed, and able to thrive in fast-paced, evolving environments
- Experience working cross-functionally to improve conversion, enrollment, or operational outcomes
- Reliable transportation and willingness to travel extensively throughout assigned territory
- Experience with ECM, CalAIM, Medicaid, or community-based care models
- Existing relationships within healthcare, community organization, or referral ecosystems
- Experience managing or mentoring frontline outreach, enrollment, or growth-focused teams
- Experience in startup or high-growth environments preferred
- Bilingual English-Spanish strongly preferred
Benefits
- Equity compensation package
- Comprehensive benefits including medical, dental, and vision
- 401k
- Flexible PTO policy - take the time you need to recharge
- $1,000 home office stipend
- We provide the equipment needed for this role.
- Opportunity for rapid career progression with plenty of room for personal growth.
Company Overview