Remote Social Media Strategist jobs – Full‑Time Senior Role in Kalispell, Montana – $80‑$110k + Bonus, Expert in Meta Business Suite, TikTok Ads, Hootsuite & Content Calendar Planning

Remote Full-time
TITLE:Remote Social Media Strategist jobs – Full‑TimeSenior Role in Kalispell, Montana – $80‑$110k + Bonus, Expert in Meta Business Suite, TikTok Ads, Hootsuite & Content Calendar Planning --- We’re a midsize consumer‑tech brand that grew from a garage‑built prototype to a $45 M ARR company in just three years. Our headquarters sit on a lively street in Kalispell, Montana, but the work we do is fully remote, and the voice that guides our audience lives everywhere our users do – on Instagram, TikTok, LinkedIn, and the little corners of the web where conversations spark.### Why we’re hiring now Six months ago we launched a new product line aimed at Gen Z creators. The launch generated a 42 % spike in organic mentions and a 28 % lift in referral traffic, but that surge also exposed gaps in our day‑to‑day social cadence. Our community managers are stretched thin, and our paid‑media ROI has plateaued at an average 3.1 × return on ad spend (ROAS) across Meta and TikTok. We need a strategist who can stitch together a cohesive brand narrative, turn data into weekly content calendars, and keep the brand voice authentic as we expand into three new markets next quarter.That’s why the seniorRemote Social Media Strategist role exists now: to own the strategic roadmap, align organic and paid efforts, and translate our business goals into measurable social outcomes. ### A day in the life (or, what you’ll spend your time on) - Strategy & Planning – You’ll draft a 12‑month social roadmap that aligns with product launches, seasonal peaks, and community milestones. Expect to present quarterly strategy decks to the C‑suite, showing how a 12 % increase in story‑based content translates to a 6 % lift in conversion rates.- Campaign Execution – From concept to publish, you’ll own end‑to‑end campaign cycles: ideation, copy, creative brief, asset hand‑off, schedule, and post‑analysis. Typical campaigns run 4‑6 weeks, with weekly KPI checkpoints. - Data‑Driven Optimization – You’ll dive into Meta Business Suite dashboards, TikTok Ads Manager reports, and Google Analytics to surface insights. Your goal: shave at least 5 % off cost‑per‑click (CPC) while boosting engagement rate by 0.8 ppt each month. - Collaboration – Partner with product, design, and growth teams via Slack and Asana.You’ll lead brainstorming sessions that turn user‑generated content into brand‑level assets, and you’ll mentor two junior community specialists. - Community Voice – You’ll be the brand’s listening ear, responding to comments, DMs, and trending conversations. Our community satisfaction score (CSAT) currently sits at 84 %; you’ll help push it toward 90 % by shaping tone and response guidelines. ### Who you are - Experience – 4‑7 years of hands‑on social media strategy, preferably in B2C tech or lifestyle brands.We’ve seen candidates thrive with a background that includes managing $1 M‑$3 M in paid social budgets. - Technical fluency – Comfortable navigating Meta Business Suite, TikTok Ads Manager, and Hootsuite for scheduling. You should be able to set up UTM parameters, track funnel metrics in Google Analytics, and pull custom reports in Tableau or Looker. - Creative chops – You can write in‑platform copy that feels native (think 150‑character Instagram captions that still convey our brand’s humor). You also have a working knowledge of Adobe Creative Cloud (Photoshop, Illustrator, Premiere) or Canva for quick asset tweaks.- Analytical mind – You love A/B testing. You’ve run at least three multivariate experiments on story ads and can explain why a 0.5 % lift in click‑through rate matters. - People‑first attitude – You thrive in remote environments, are comfortable with video calls, and can rally a distributed team across time zones. You’ve built relationships with external influencers and agencies, negotiating deliverables and rates. ### Tools we live by (you’ll be using most of these daily) 1. Meta Business Suite – Core ad manager & organic publishing hub.2. TikTok Ads Manager – For short‑form video campaigns. 3. Hootsuite – Scheduling and listening across platforms. 4. Sprout Social – Social listening, sentiment analysis, and reporting. 5. Canva & Adobe Creative Cloud – Asset creation & quick edits. 6. Google Analytics 4 – Funnel tracking & audience segmentation. 7. Tableau / Looker – Dashboard building for executive snapshots. 8. Later – Visual Instagram calendar and post‑preview. 9. Zapier – Automating cross‑tool workflows (e.g., moving leads from Instagram DM to HubSpot).10. Slack & Asana – Daily communication and sprint planning. 11. Brandwatch – Competitive listening for industry trends. 12. Microsoft Teams – For quarterly alignment calls with the leadership team in Kalispell, Montana. ### Metrics that matter to us - Engagement Rate – Target: +0.8 ppt quarterly. - Follower Growth – Goal: 12 % YoY across Instagram, TikTok, LinkedIn. - Paid ROAS – Maintain ≥3.1 ×, improve by 0.2 × per quarter. - Content Production Velocity – 30 % increase in on‑time asset delivery (tracked via Asana).- Brand Sentiment – Positive sentiment ≥78 % as measured in Brandwatch. Your success will be measured against these KPIs, but we also value qualitative wins—like a viral meme that gets shared 200 k times, or a community thread that sparks a new product idea. ###The team you’ll join You’ll sit at the intersection of Marketing, Product, and Customer Success. Our Social team consists of: - Head of Brand & Communications (based in Kalispell, Montana) – oversees overall narrative. - Community Managers (2 full‑time remote agents) – handle day‑to‑day interactions.- Paid Media Lead – manages the ad budget and works closely with you on creative testing. - Design Ops – provides brand‑compliant visuals on a sprint cadence. We’re a compact group of 10 people, which means your voice carries weight. Decisions are made quickly—if you propose a new “TikTok challenge” today, you could see it live by Friday. ### Why Kalispell, Montana matters (even remotely)Our roots are in Kalispell, Montana. The city’s vibrant arts scene, tech meet‑ups, and university talent pool inspire our brand voice—fresh, curious, a little irreverent.While the role is remote, we hold quarterly in‑person “strategy sprints” at our Kalispell office, giving you a chance to meet the team, share a coffee on Main Street, and soak up the local energy that fuels our storytelling. ###Compensation & Benefits (the “real” stuff) - BaseSalary – $80,000 – $110,000, depending on experience. - Performance Bonus – Up to 12 % of base, tied to KPI targets. - Equity – 0.05 % employee option pool, vesting over four years. -Remote Stipend – $150 monthly for coworking space, high‑speed internet, or ergonomic gear.- Health & Wellness – Medical, dental, vision, and a $1,000 annual wellness allowance. -Professional Development – $2,000 annual budget for conferences (e.g., Social Media Marketing World) or certifications (Meta Blueprint, TikTok Creative Lab). - Paid Time Off – Unlimited PTO, with a minimum of 15 “mental health days” per year. - Parental Leave – 12 weeks fully paid (primary) or 6 weeks (partner). We’re transparent about compensation because we know salary anxiety can distract from creativity. If you have any questions about the range, feel free to ask during the interview.### A human moment > “When I first joined the team, I was nervous about leading a campaign from a coffee shop in Portland while our CEO was walking his dog on a sunny sidewalk in Kalispell, Montana. Within two weeks, we celebrated a 3‑day sprint that turned a meme into a 250 k‑view TikTok and a $45 k increase in sales. That moment reminded me that distance is just a backdrop; the work is what connects us.” — * Maya Patel, Social Media Lead, 2023* ### 1. Resume & Portfolio – Include a link to a live social portfolio (e.g., a personal site or highlight reel).Show at least three campaigns with metrics (reach, engagement, ROAS). 2. Cover Letter (optional but encouraged) – Explain why the blend of strategy, data, and community storytelling excites you, and how a connection to Kalispell, Montana—whether you’re a native or a remote admirer—shapes your perspective. 3. One‑page “Strategy Sprint” – Draft a brief (max 500 words) outline for a 90‑day social plan for a hypothetical product launch. This isn’t graded, but it lets us see your thought process. Submit everything through ourCareers portal.After the initial review, we’ll schedule a 30‑minute video chat with the Head of Brand & Communications, followed by a deeper dive with the Paid Media Lead and a final culture interview with the entire Social team. ### Closing thoughts If you’re someone who can blend a data‑driven mindset with the intuition of a storyteller, who enjoys the rhythm of a content calendar as much as the thrill of a viral moment, and who appreciates the subtle influence of a city like Kalispell, Montana even while working from a home office, then this role is for you.We’re not looking for a perfect match on paper; we’re looking for a curious, accountable, and collaborative partner who’ll help us turn conversations into loyal customers. We can’t wait to hear your story. *—The Talent Acquisition Team* Apply tot his job
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