SEO Strategist Needed – Diagnose & Unlock Organic Growth (Premium UK Brand)
Context Our website has been live for ~6 months, is technically sound, and professionally designed — yet organic rankings and traffic are underperforming. We are not looking for a generic SEO audit. We want a clear diagnosis of why the site isn’t ranking and what will actually move the needle. What We Need A focused, strategic SEO audit that answers: • What is blocking rankings right now (be specific) • What the website should be ranking for but isn’t • Which pages matter commercially vs. which don’t • What to fix first, and why This is an analysis + recommendations project only. Scope You will: • Review search intent vs. current content • Assess keyword-to-page mapping and site structure • Identify missed commercial opportunities • Analyse competitors only where it explains ranking gaps • Highlight technical issues only if they materially affect rankings Deliverable • A concise report (PDF or Google Doc) • Prioritised actions (high / medium / low impact) • Clear explanations, no generic checklists • Recommendations that can be implemented immediately What We Don’t Want • Tool dumps or automated reports • Generic SEO advice • 40-page documents with no opinions • Link-building pitches at this stage Ideal Experience • Proven SEO results with UK-focused sites • Experience with premium or high-consideration purchases • Strong understanding of search intent and commercial SEO • Able to explain why something matters, not just what To Apply Please include: 1. A brief explanation of why a well-built site often fails to rank after 6 months 2. One relevant example where your recommendations led to ranking or traffic improvement 3. The tools you use — and how you interpret their data, not just which tools Apply tot his job